Program 2025

Beskrivning av samhällsfrågan

Public trust is the foundation of healthcare. When it erodes, the system is at risk. What drives confidence in public and private providers — and how can we secure trust in one of the most sensitive pillars of the Nordic welfare model?

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Trust in healthcare is essential for a functioning welfare system, yet confidence in public and private providers varies widely across the Nordic region. Accessibility, quality of care, and perceived fairness all influence how people view the system. What factors drive trust, and where do gaps emerge? How does general public perceptions differ between the private and the public sector? Is one of them more trusted? Reputation and Trust Analytics presents exclusive findings from a comparative study on trust in healthcare across the Nordics. The analysis highlights key drivers of confidence. As demographic shifts and funding pressures challenge healthcare models, how can trust be maintained? What role do policymakers, providers, and the private sector play in ensuring a resilient and trusted system? Join us for a data-driven discussion on the future of trust in Nordic healthcare.

Medverkande

Andrei Sergeieff, Senior Advisor, Reputation and Trust Analytics

Peter Markström, Advisor, Reputation and Trust Analytics

Nathalie Boulas Nilsson, CEO, Humana

Fredrik von Malmborg, CEO, Nytida

Evenemangsinformation

Evenemangstyp: Seminarium/föreläsning

Evenemangs-ID: 778

Språk: Engelska

Förtäring: Nej

Arrangörsuppgifter

Kontaktperson: Alexander Widén, Senior Advisor, Reputation and Trust Analytics

Peter Markström, Advisor, Reputation and Trust Analytics

Webbplats: https://reputationandtrust.com/

LinkedIn: https://www.linkedin.com/company/reputationandtrust

Senast uppdaterad: Fredag 16 maj 2025

Beskrivning av samhällsfrågan

Trust is a strategic asset in the Nordic defence industry. We are currently going through a shift on global trust. As the sector transforms, public confidence becomes critical. What happens when that trust weakens — and how does it shape security, innovation, and long-term resilience?

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As geopolitical tensions rise and Nordic defence cooperation deepens, public trust in the defence industry has never been more crucial. Confidence in defence companies, military institutions, and policymakers shapes everything from procurement decisions to international partnerships and technological advancements. But what builds or erodes this trust? Reputation and Trust Analytics presents findings from a comprehensive study on trust in the Nordic defence sector. The analysis explores how transparency, ethical considerations, and national security concerns influence perceptions among the public and key stakeholders. What role do governments and industry leaders play in maintaining credibility? How can companies navigate reputational risks while ensuring public support? Join us as we discuss the future of trust in Nordic defence at a pivotal moment in history.

Medverkande

Andrei Sergeieff, Senior Advisor, Reputation and Trust Analytics

Peter Markström, Advisor, Reputation and Trust Analytics

Robert Limmergård, Generalsekreterare, Säkerhets- och försvarsföretagen, SOFF

Sirje Ahvenlampi-Hyvönen, Communications Director, Patria

Daniel Isberg, Security and Defence Expert, CGI Defense

Evenemangsinformation

Evenemangstyp: Seminarium/föreläsning

Evenemangs-ID: 779

Språk: Engelska

Förtäring: Nej

Arrangörsuppgifter

Kontaktperson: Alexander Widén, Senior Advisor, Reputation and Trust Analytics

Peter Markström, Advisor, Reputation and Trust Analytics

Webbplats: https://reputationandtrust.com/

LinkedIn: https://www.linkedin.com/company/reputationandtrust

Senast uppdaterad: Fredag 16 maj 2025

Beskrivning av samhällsfrågan

Confidence in pharma is vital to public health—but trust is fragile. What drives confidence in a sector shaped by high expectations and strict regulation? And what happens when trust in the Nordic pharmaceutical industry begins to erode?

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The pharmaceutical industry plays a crucial role in public health, yet trust in companies remains fragile. While innovation and life-saving treatments drive progress, concerns over pricing, transparency, and corporate ethics continue to shape public perception. What builds confidence in this highly regulated sector, and what erodes it? Reputation and Trust Analytics presents findings from a comprehensive study on trust in pharmaceutical companies across the Nordics. The analysis highlights how reputation impacts on stakeholder behaviours. How can the industry balance innovation with accountability? What role do communication, policy, and corporate responsibility play in securing trust? Join us as we explore strategies to strengthen the reputation of Nordic pharma in an era of rising expectations and scrutiny.

Medverkande

Andrei Sergeieff, Senior Advisor, Reputation and Trust Analytics

Peter Markström, Advisor, Reputation and Trust Analytics

Edvard Agrell, Corporate Public Affairs Manager, Bayer

Erik Kjellin, Head of Press, Lif – De Forskande Läkemedelsföretagen

Pia Steensland, Director, Policy & Public affairs, Pfizer Sverige

Tobias Lundin Gerdås, Policy and Government Affairs Partner , Roche Sweden

Sofia Rydgren Stale, President, Läkarförbundet

Evenemangsinformation

Evenemangstyp: Seminarium/föreläsning

Evenemangs-ID: 780

Språk: Engelska

Förtäring: Nej

Arrangörsuppgifter

Kontaktperson: Alexander Widén, Senior Advisor, Reputation and Trust Analytics

Peter Markström, Advisor, Reputation and Trust Analytics

Webbplats: https://reputationandtrust.com/

LinkedIn: https://www.linkedin.com/company/reputationandtrust

Senast uppdaterad: Fredag 16 maj 2025

Beskrivning av samhällsfrågan

What makes Nordic cities attractive to residents and businesses? What factors drive urban appeal and long-term commitment, and how can cities retain talent and sustain growth amid shifting demographics and global competition?

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Nordic cities are among the world’s most livable, yet competition for talent and investment is intensifying. As remote work reshapes location preferences and demographics shift, cities must adapt. What makes people not only choose a city but stay committed to it? Reputation & Trust Analytics presents findings from a comparative study on urban attraction and competitiveness across Nordic capitals—Oslo, Helsinki, Stockholm, and Copenhagen—alongside Visby. The study highlights key factors shaping a city's ability to attract and retain residents and businesses. Economic opportunity, housing, infrastructure, and social cohesion all contribute to urban appeal. How can city leaders and businesses secure long-term vitality? What policies drive sustainable growth while preserving each city’s unique identity? Join us to explore insights for future-proofing Nordic cities in an era of global mobility and transformation.

Medverkande

Alexander Widén, Senior Advisor, Reputation and Trust Analytics

Harri Leinikka, CEO, Reputation and Trust Analytics

Mimmi Gibson, Head of Brand and Attraction, Region Gotland

Siw Andersen, CEO, Oslo Business Region

Frans Elinder, Senior Advisor Industrial Policy, Stockholm Chamber of Commerce

Ellen Dahl, Deputy General Secretary, Danish Swedish Chamber of Commerce

Evenemangsinformation

Evenemangstyp: Seminarium/föreläsning

Evenemangs-ID: 775

Språk: Engelska

Förtäring: Nej

Arrangörsuppgifter

Kontaktperson: Alexander Widén, Senior Advisor, Reputation and Trust Analytics

Harri Leinikka, CEO, Reputation and Trust Analytics

Webbplats: https://reputationandtrust.com/

LinkedIn: https://www.linkedin.com/company/reputationandtrust

Senast uppdaterad: Onsdag 14 maj 2025

Beskrivning av samhällsfrågan

Vad händer när förtroendet för offentliga institutioner börjar svikta? I ett demokratiskt samhälle som Sverige är tilliten till myndigheter avgörande för social stabilitet, effektiva beslut och medborgarnas vilja att samarbeta. Kan demokratin bestå när institutionellt förtroende urholkas?

Utökad information om evenemanget

Förtroendet för offentliga institutioner är en bärande del av den svenska demokratin. Tilliten till myndigheter, vård, rättsväsende och välfärdstjänster påverkar inte bara samhällsstabilitet och effektiv styrning – utan också medborgarnas lojalitet gentemot det gemensamma samhällskontraktet. Men vad händer när detta förtroende minskar? Reputation & Trust Analytics presenterar nya data från en omfattande mätning av svenskarnas tillit till centrala myndigheter och offentliga aktörer. Analysen visar hur faktorer som transparens, bemötande och effektivitet påverkar förtroendet – och vilka institutioner som står starka, eller svajar. Vilka mekanismer driver förtroende – och vilka riskerar att underminera det? Hur kan ledare inom offentlig sektor stärka tilliten i en tid präglad av desinformation, polarisering och ökade krav på ansvarstagande? Välkommen till ett kunskapsdrivet samtal om hur vi stärker det institutionella förtroendet – grunden för ett långsiktigt hållbart samhälle.

Medverkande

Alexander Widén, Senior Advisor, Reputation and Trust Analytics

Ingrid Landahl, VD, Comma

Lena Lindgren Schelin, Generaldirektör, Kustbevakningen

Fredrik Peedu, Kommunikationsdirektör, Försvarsmakten

Pernilla Gyllner, Kommunikationsdirektör, Kronofogdemyndigheten

Kati Kalliomäki, Kommunikationsdirektör, Skatteförvaltningen Finland

Evenemangsinformation

Evenemangstyp: Seminarium/föreläsning

Evenemangs-ID: 777

Språk: Svenska

Förtäring: Nej

Arrangörsuppgifter

Kontaktperson: Alexander Widén, Senior Advisor, Reputation and Trust Analytics

Ingrid Landahl, VD, Comma

Webbplats: https://reputationandtrust.com/, https://comma.se/

LinkedIn: https://www.linkedin.com/company/reputationandtrust

Senast uppdaterad: Fredag 9 maj 2025

Beskrivning av samhällsfrågan

Food production faces pressure from sustainability demands, rising costs, and calls for independence. How do societal expectations and corporate responsibility reshape the industry—and what drives consumer trust in a sector vital to resilience and self-sufficiency?

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In today's volatile world, Sweden and the Nordic region face unprecedented challenges to food security. Climate change, geopolitical tensions, and supply chain vulnerabilities demand a resilient response. Consumer trust stands at the core of this transformation. As expectations for sustainability and ethical sourcing rise, trust has become the essential bridge between producers and consumers —determining both market success and regulatory support. In this seminar: - Measured trust levels of the most prominent food producers in the Nordics are revealed and discussed - The drivers of trust in the food industry are analysed through quantitative data - These findings serve as a foundation for industry leaders to chart a pathway to resilience for Nordic food systems

Medverkande

Riku Ruokolahti, Director of Development, Reputation and Trust Analytics

Andrei Sergeieff, Senior Advisor, Reputation and Trust Analytics

Mats Liedholm, Managing Director, Fazer Sverige

Nina Elomaa, Chief Sustainability Officer, S Group Finland

Claes Johansson, Sustainability Director, Lantmännen Sverige

Jens Olsson, Vice President Sales, Arla Foods Sverige

Evenemangsinformation

Evenemangstyp: Seminarium/föreläsning

Evenemangs-ID: 768

Språk: Engelska

Förtäring: Nej

Arrangörsuppgifter

Kontaktperson: Alexander Widén, Senior Advisor, Reputation and Trust Analytics, alexander.widen@reputationandtrust.com

Riku Ruokolahti, Director of Development, Reputation and Trust Analytics, riku.ruokolahti@reputationandtrust.com

Webbplats: https://reputationandtrust.com/

LinkedIn: https://www.linkedin.com/company/reputationandtrust

Senast uppdaterad: Fredag 16 maj 2025

Beskrivning av samhällsfrågan

How is public trust formed and how it impacts internal security? There is a crucial link between citizen confidence in institutions and a nation’s ability to withstand information-based threats in an era of growing geopolitical uncertainty. What can we do to improve the resilience of our nations?

Utökad information om evenemanget

In current times of rising geopolitical tensions, cyber threats, and misinformation, national security is no longer just about military strength—it’s about trust. A nation's resilience depends on public confidence in its institutions, as trust determines how citizens respond to crises, policies, and external threats. When trust erodes, misinformation spreads faster, undermining social cohesion and weakening democratic foundations. Reputation & Trust Analytics presents new data on how confidence in governance, media, and businesses influences national stability. In addition, we unveil how NATO is perceived and trusted in a Nordic perspective in critical times of international uncertainty. How can policymakers, companies, and civil society strengthen trust to build resilience? What role does transparency play in securing public confidence? Join us as we explore the intersection of trust, information security, and national defence in an increasingly volatile world.

Evenemangsinformation

Evenemangstyp: Seminarium/föreläsning

Evenemangs-ID: 769

Språk: Engelska

Förtäring: Nej

Arrangörsuppgifter

Kontaktperson: Alexander Widén, Senior Advisor, Reputation and Trust Analytics

Riku Ruokolahti, Director of Development, Reputation and Trust Analytics

Webbplats: https://reputationandtrust.com/

LinkedIn: https://www.linkedin.com/company/reputationandtrust

Senast uppdaterad: Fredag 16 maj 2025